Partner with us.
2016, only 61% of businesses used video as a marketing tool. Now in 2021, 92% call it a vital aspect of their marketing strategy. With so many brands now utalising video how can you make your client’s content stand out? We believe that story is everything. Human centered, beautifully produced films gets noticed. But where do you start..?
For agencies of any size, offering video production as a service in-house is costly and labour intensive. Having the expertise, experience and equipment is often a huge barrier. Some agencies are now moving towards having small often inexperienced and junior teams who, although able to churn out ‘content’ may lack the vital skills to execute a high production value campaign. Offering clients a more premium service and product can be more profitable.
Established in 2018 Ground Up Productions help provide high quality video production workflows for some of the country’s top creative and marketing & creative agencies. Our work has been viewed many hundreds of thousands of times across the world on the Internet and TV.
Often we work with organisations who don’t already offer video as a service in-house and our producers work on their behalf to manage the campaign from concept through to delivery. But we are also often asked to collaborate with existing video teams within agencies to offer our expertise and experience or perhaps just to add capacity to a busy team. In this instance we take a brief and a budget and fit within an existing workflow where needed.
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Generally speaking brands lean on their creative or marketing agency to bring a video campaign or project to life.
If that agency does not have a team in-house they would often outsource the project to a trusted production company who would then bring the campaign to fruition and deliver the brief within the budget set. -
We work closely with many agencies to offer support on pre-production, production and post production.
We are brought in to either partially or entirely manage a video campaign. Our producers can work with a team to advise, create concepts, help pitch, plan, manage and deliver.We can then source creatives, crew, locations, talent and manage all moving parts of a production. We help keep things running smoothly and efficiently ensuring that agencies deliver for their clients from pre-production through to delivery of assets.
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We have traveled the globe working on huge campaigns for household names but what drives us is a good story and a great brief.
We focus on corporate, branded and advertising productions from £5k to £50k. These include:
Brand Films, Ads, Case Studies, Event Films, Training Videos, Webinars, Recruitment Films, Explainer Videos and more.
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That’s completely up to you…
We can take an existing brief and a budget and just… make it happen, or we can work with you and your team to brainstorm ideas, write scripts, pitch concepts or help you sell campaigns.
Whatever works best for you, we collaborate in the way that gets results.
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Well, several reasons, but put simply… we get the job done.
We have a combined experience of well over thirty years in the industry and have a strong pedigree of broadcast television and high-end advertising. This means that we’ve seen it all and were reliable. Accountability is a huge factor in production, you need a collaborator who you can trust to get the work done. We know the pitfalls and how to plan for them. This saves costs, time and mitigates potential failure.
As well as this, we use our wide network of talented industry contacts so we can ensure that the right crew is assembled for any project of any size.
We are able to manage a budget efficiently as we have invested heavily in equipment and therefore can keep kit rental costs to a minimum.
Meet the Team
“An absolute joy to work with on any project, consummate professionals through and through, with an insane creative and technical ability.”
Cleo Whelan - Marketing Consultant
“I’d certainly use them again in the future.”
Duncan Scott - Site Space
“They go above and beyond the call of duty, both in pre-production and onset making my job easier.”
Simon Moore - 33Red
“They understand exactly how agencies work, the pressure they can be under and what it's like working for (sometimes) difficult clients so if you are an agency and you are looking to provide video of this type of quality then look no further than Ground Up Productions”
Adam Greenwood, The Human Tech Agency
Let’s grab a coffee.
We would love the opportunity to meet with you to discuss how we could help you.
Maybe you have a specific project in mind or maybe you want to offer a new service to your client base, Whatever the situation there is no harm in having a chat…